Obvious is dedicated to essentials with a unique sophistication. Each fragrance is a pure expression of luxury and authenticity, designed for those who appreciate elegance in its most refined form. Under the direction of David Frossard, Obvious combines the beauty of simplicity with a deep sense of responsibility, creating perfumes designed for those who value both the art of perfumery and respect for the environment.
Simplicity and Refinement in Every Bottle
Crafted for the Discerning and the Conscientious
